Tuesday, January 8, 2013
For anyone reading, you should checkout the One Stop Prom Shop on Sunday March 3rd, at the Natatorium in Cuyahoga Falls, because it is one of the best marketed events in Northern Ohio. Period.
The One Stop Prom Shop is a shop that has everything you would need to have an awesome prom. From limosines and Dinner to Flowers and Tuxedo rentals, the One Stop Prom Shop has it all with 42 booths and still growing. The event consists of a fashion show, a raffle you can enter with tickets and over 30 vendors that offer everyone amazing deals on their Prom apparel. There is even a chance to win an all paid for prom by bringing in your One Stop Prom Shop bracelet, so you can enter the raffle to win!
To get your attention even more, the One Stop Prom Shop team will be visiting local Northeast Ohio High Schools to give all this info in person. But it is going to be in the form of a ridiculous, gorilla style marketing assembly show. There is going to be Morph suits, a video, prizes, and stuff that could leave you saying, "Alright, I get it!! I'll go to the Prom Shop!"
I am working on the video and morph stuff currently, and have found myself envelope in the madness that is The One Stop Prom Shop!
Final Work for Cuyahoga Falls Schools Foundation
These are the final products that I worked on with two designers in IMDD for the Cuyahoga Falls Schools Foundation. I created the folder to give to high potential donors for the scholarship funds for the Cuyahoga Falls Schools Foundation. It is printed on a gold foil with a sold black background. The front is a picture of the Cuyahoga Falls High School, isolated in a threshold style. The back is a design I created using typography of the activities and schools within the Cuyahoga Falls Schools District.
The two designers and I met with the heads of the Cuyahoga Falls Schools Foundation in December and presented our works. It was a high pressure situation, but we presented very well to the Foundation. The Foundation members had a lot of questions and concerens after the presentation, but we handled it very well.
Working with the Foundation was a good experience for all three of us, because we learned that not all designs and work will work out in the end. Out of the many months of work, we got some great design for our portfolios, experience in the work world, and a night of free wings after the presentation.
If you are to remember anything, don't get the atomic wings at On Tap Bar and Grille.
That stuff is hot...
Cuyahoga Falls Schools Foundation Initial Work.
I worked with Cuyahoga Falls Schools Foundation, with two other designers in my class, on rebranding the entire organization to present to high end donors. The Cuyahoga Falls Schools Foundation gives scholarships to high school seniors and organizes alumni events. My design focuses on the Cuyahoga Falls connection. "Cuyahoga Falls" means "crooked river.
I provided three logo designs with fonts and supporting graphics to establish a brand identity. The first meeting went well, but the representative of the Foundation did not choose my designs. It was a great experience and insite to the business aspect to the design world.
Monday, January 7, 2013
The two designs I did for the Cuyahoga Falls Yearbook are vastly different. The first Design is simple, and focuses on more of a wimsickle and playful design with the the years quote and the Cuyahogan included. The second design is a design that uses the lion king scene with pride rock covered with the years quote. These designs took a littletime to do, because of all the projects i took on all at the same time.
Friday, October 5, 2012
Wednesday, October 3, 2012
These are both part of Morgan Burgess business card. The only two things she wanted for her business card was it had to be raspberry and have a 1920's feel to it. I struggled on making it unique and elegant with out it being too cliche. I ended up making her 4 different business cards. The net layout actually folds into a pocket chief for suits, where she can keep her business cards whenever she goes to any business function or when she just wants to look stylin'.
Monday, October 1, 2012
A Company Easy on the Eyes
I was surprised to see the success of the most unlikely company from the website http://www.fastcompany.com/1739774/how-carrots-became-new-junk-food about carrots. The Carrot company, Crispin, has done an amazing job redirecting the outlook of carrots as a food.
It started with the redesign of how carrots looked. Thanks to farmer, Mike Yurosek, for taking the rough, raw skin and stem of the carrot, the baby carrot was born. The old name bunny balls died quickly. The simple new cut increased sales of carrots until a sharp fall in the 2000's. Then marketing wiz, Jeff Dunn from Coca-Cola, turned baby carrots in a new direction.
His goal was not to emphasise that baby carrots were a healthy snack. We already know that. He wanted to turn baby carrots into the new junk food. He already knew how successful junk food sales are, so why not turn carrots into the next coach snack. In his time there, he change the ads to a more fun comical feel to them, change the packaging into more like a Doritos bag, and sealed them so they can be eaten on the go. Crispin CEO Andrew Keller commented about the redirecting, "It's about getting baby carrots into a different category." Now Crispin controls more than 80% of the carrot industry in North and South America, and the Bolthouse farm that produces the carrots makes between $600 to $800 million a year. Now that is really easy on the eyes.
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